The Trust Battery
Inspired by on Lenny's Podcast
At Shopify, trust isn't binary - it's a battery that charges or drains based on every interaction.
Shopify has a concept called the 'trust battery' - every relationship starts somewhere in the middle, and each interaction either charges or drains it. Deliver on a commitment? The battery charges. Miss a deadline? It drains. Over time, you build up a charge that lets you take bigger bets.
Kids understand batteries. They understand that their tablet dies when it's drained and works when it's charged. This is a powerful metaphor for trust.
'When you told me you'd clean your room and you did, that charged our trust battery. When you said you'd be home at 5 and came home at 6 without calling, that drained it a little. The more charged our trust battery is, the more freedom I can give you.'
It's not punishment - it's physics. Trust isn't a switch you flip. It's energy you build. And unlike a tablet battery, it takes much longer to charge than to drain.
Every promise kept is a charge. Every broken commitment is a drain.
PM Theme: Building trust / stakeholder relationships
Parenting Theme: Teaching about trust and reliability
“The trust battery thing that I was talking about plays in. Again, they're selling it to their peers, the engineering directors. They're selling it to the VPs.”Brandon Chu · 00:14:58
