Time to Value

Hila Qu on why product-led growth works: "Time to value need to be relatively short or you can figure out a way to make it short."

This is why "you'll thank me when you're older" is the least motivating sentence in parenting. The value is so far away your kid literally cannot process it.

Learning piano will make you creative → too abstract. "Let's play this one song so you can show grandma" → value in 15 minutes.

Eating vegetables will make you healthy → they're already healthy, as far as they know. "You can have dessert after you eat three bites" → value in 180 seconds.

Doing homework teaches responsibility → means nothing to a seven-year-old. "Finish this page and you're free until dinner" → now we're talking.

You're not compromising your values by making rewards faster. You're meeting your kid where they are developmentally. Their brains literally cannot value things that far in the future.

Reduce time to value. That's not a parenting hack - it's respecting how children work.